Andy Byron, former CEO of the tech company Astronomer, is reportedly preparing legal action against the British band Coldplay and their concert organizers following a viral incident that made him an internet meme.
The controversy stems from Coldplay’s July 16 concert at Gillette Stadium in Massachusetts, part of their “Music of the Spheres World Tour.” During the show, Byron and Kristin Cabot, Astronomer’s Chief People Officer, were captured on the stadium’s massive screen as part of a “kiss cam” segment. The pair, who are both married to other people, were seen embracing and kissing. The moment was met with laughter from the audience and an on-stage comment from lead singer Chris Martin: “Either they’re having an affair, or they’re just very shy.”
What may have seemed like a harmless moment quickly spiraled into a viral sensation. Within hours, social media was flooded with clips and commentary. Both Byron and Cabot were suspended pending internal investigation, and Byron resigned from his position on July 19. Cabot remains on leave with her status undetermined.
According to sources cited by multiple outlets, Byron is preparing to file a lawsuit, claiming emotional distress and invasion of privacy. He argues that being broadcast without consent during a private moment violated his rights and caused significant reputational damage, especially given the reaction online and the consequences on his career.
Legal experts, however, are skeptical of Byron’s chances. “In a public venue with over 55,000 attendees, it’s hard to claim a reasonable expectation of privacy,” said entertainment attorney Rachel Mills. “Moreover, the kiss cam is a well-known element at major events, and participants are generally aware of that possibility. The lawsuit, if filed, is unlikely to succeed in court.”
Coldplay has not made an official statement, though insiders claim the band was “caught off guard” by the incident and never intended any harm. Chris Martin’s comment, while playful, has been criticized by some as inappropriate and unnecessary.
In the wake of the scandal, Astronomer appointed co-founder Pete DeJoy as interim CEO. In a surprising PR move, the company temporarily enlisted actress Gwyneth Paltrow — Martin’s ex-wife — to appear in a corporate explainer video in an effort to lighten the situation and regain public trust.
What began as a lighthearted moment has now sparked a larger debate about consent, corporate reputation, and the unintended consequences of viral fame. Whether Byron proceeds with his lawsuit or not, the incident has already left a lasting mark on both his personal and professional life.